Shelving Shop, expert shelving solutions since 2007

An established Australian family business since 2007, The Shelving Shop engaged Nectar & Co to lead a full digital transformation and reposition the business for its next phase of growth. Navigating a dated brand and WordPress website, we introduced a refined brand identity, new visual language and product photography, alongside a complete Shopify build focused on improving speed, usability and, most importantly, sales. Since launch, the business has achieved consistent month-on-month growth of 20%, increased dwell time, stronger engagement and a more elevated market position across both digital and physical channels.